Amazon's "deal of the day" is on Endeavor ED 1042 Binoculars which are marked down from $429(msrp) to $209 plus a $50 mail in rebate which brings them down to $160 tyd in the US (sorry Canucks
). I tried to snag a pair of these a few months ago when they had these on a lightning deal, but buy the time I read through all the reviews they had sold out at the special price.Although they are not Zeiss optics (which I would love but cannot afford) I was impressed at the brightness and color contrast of these babies.