The area that I hunt in Northern Virginia is mountainous and has a lot of rocks. Most of the time if an arrow passes through the broadhead will contact rock and get trashed. At the very least, it will get bent slightly which still makes it trash. The Hammerhead that I shot Saturday has me scratching my head a little.
Its obvious that it came into contact with a rock which sheared off the tip and bent the end of the ferrule. That doesn't concern me because its par for my course. What surprises me is that all three blades are broken at roughly the same spot. The end result is a broadhead with a little more than a 1" cutting path. For those unfamiliar with a 2" 3-blade cut, here it is next to a fresh one.
As you can see, about half way down each blade the depth gets thinner. It seems that all three blades sheared off right at the point where the depth gets thinner. It sort of makes me wonder if the crossbow might be pushing the head a little harder than it was designed to handle. This particular head came into contact with nothing harder than rib bone while passing through the deer. Here is the entrance wound as seen from the inside:
One of the large blades was certainly intact at this point because it entirely severed a rib. Its hard to tell about the other two blades but they left nice cuts as well. Now the exit wasn't quite as impressive. Here is the inside of the ribs at the exit point near the bottom:
It's hard to tell that a 3-bladed broadhead exited here. It's still a decent cut and the buck didn't make it 70 yards and was down very quickly.
The fact that all three blades broke so uniformly seems odd to me.

I'm not going to argue with success, because the recovery rate for deer we've shot with Hammerheads is near 100% and blood trails are generally short. But I will pay closer attention to performance of the blades on this model of broadhead as I send more downrange. It could be a fluke.